How Jewellers Can Use Pinterest to Drive Traffic & Sales with Pinterest Expert Trona Freeman (podcast episode)

In this week’s episode of the Jewellers Academy podcast, Anna Campbell chats with Pinterest and SEO consultant Trona Freeman about how jewellers can use Pinterest as a powerful visual search engine - not just another social platform.

Pinterest users are intentional, slower scrollers, and often ready to shop, making it an ideal place for jewellery businesses. Trona shares practical tips on how to get long-lasting traffic and more visibility on a platform where your jewellery can truly shine.

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Diploma in Wax Jewellery: What to Expect from our brand new course (podcast episode)

In this week’s episode of the Jewellers Academy Podcast, Jessica Rose shares all about the brand-new Diploma in Wax Jewellery. This is the fifth online one-year Diploma to be created. Whether you’re completely new to wax or an experienced jeweller ready to dive into wax jewellery, this episode gives you a full behind-the-scenes look at what to expect from this year-long programme.

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win £1000 to spend on jewellery tools, materials or training - the jewellers academy support fund for november

Every other month, we award £1,000 to one jeweller to invest in their business and how you use it is completely up to you. Whether it's tools, materials, training, or something else that will support your growth, this fund is designed to help you move forward with purpose.

Plus, the winner also receives a 1-hour 1:1 mentoring session tailored to their needs, whether that’s business strategy, marketing, or hands-on jewellery making support.

Find out how to enter.

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your Roadmap to growing a profitable jewellery business masterclass replay

Have you been running your jewellery business for 3+ years, have the basics in place (website, social media, email list), an feel stuck? What do you do now in order to grow?

You’re in luck. Watch the replay of the live masterclass from award-winning jewellery entrepreneur Jessica Rose. Jess shares practical strategies to grow your business sustainably, attract higher-paying customers, and make your marketing truly effective.

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Your Roadmap To Growing Your Jewellery Business in 2026 with Jessica Rose (podcast episode)

In this week’s episode of the Jewellers Academy Podcast, award winning entepreneur Jessica Rose dives into what it really takes to grow a jewellery business once you’re three or more years in. If you've moved past the experimentation phase and are ready to build something profitable, sustainable, and strategically focused, this episode is your roadmap.

Jessica explores the core pillars that help jewellers transition from busy and functioning to thriving and scalable, sharing her own experiences - wins, mistakes, and moments of truth along the way.

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Making Jewellery In Antarctica, with Kasey Williams of Nunatak Silver (podcast episode)

Kelly Twigg speaks with Kasey Williams, founder of Nunatak Jewellery, who is currently deployed in Antarctica. Kasey talks about her passion for both her environmental engineering career and her jewellery-making hobby. She shares her unique experience of making jewellery in an extreme environment, discussing how she adapts her techniques to the cold and dry conditions, and how she sources her materials. She also talks about her journey into silversmithing, her inspirations from nature and her travels, and her plans for Nunatak Jewellery after returning to Australia. 

This is a fascinating insight into the skills you need to make jewellery in a challenging place including resourcefulness and problem-solving skills. 


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8 Common Mistakes Jewellers in Business Make (And How to Avoid Them) with Jessica Rose & Anna Campbell (podcast episode)

Jessica Rose is joined by Anna Campbell for a look at common mistakes jewellers make when growing their business and how to overcome them. They also introduce the Jewellery Business Academy (JBA) a year-long programme designed to give jewellers the tools, knowledge, and confidence they need to thrive.

The Diploma Diaries is an Instagram initiative where selected students and tutors share their year-long journeys with the wider jewellery-making community.

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Creating Gift Vouchers For Your Jewellery Business this christmas

The Christmas selling season is well and truly upon us now and we recommend having gift vouchers/gift certificates/gift cards available. Some customers find it hard to decide or want their loved one to choose their own present. Plus they’re great for when you get last minute shoppers! But how do you create and manage sales of gift vouchers? Here are our top tips.

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How Jewellers Grow: Tools, Techniques & Truths from the Diploma Diaries (podcast episode)

Ever wondered what it’s really like to take a jewellery diploma? In this episode, host Jessica Rose sits down with this year’s Jewellers Academy Diploma Diarists - Tori Foster, Jane Taylor, and Emma René to talk about their experiences studying, teaching, and creating jewellery as part of the Jewellers Academy Diploma programs.

The Diploma Diaries is an Instagram initiative where selected students and tutors share their year-long journeys with the wider jewellery-making community.

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win £1000 to spend on jewellery tools, materials or training - the jewellers academy support fund for September

Every other month, we award £1,000 to one jeweller to invest in their business and how you use it is completely up to you. Whether it's tools, materials, training, or something else that will support your growth, this fund is designed to help you move forward with purpose.

Plus, the winner also receives a 1-hour 1:1 mentoring session tailored to their needs, whether that’s business strategy, marketing, or hands-on jewellery making support.

Find out how to enter.

Read More