5 Essential Ingredients for a Successful Jewellery Business (podcast episode)
Does success in your jewellery business feel like a pipedream? Running a profitable business takes hard work, but it’s simpler than you might think! In this episode, I speak with Anna Campbell, Community Manager at Jewellers Academy and a successful jeweller, teacher and psychology lecturer, as we walk through the five essential ingredients to a thriving jewellery business.
065: 5 essential ingredients for a successful jewellery business
with Anna Campbell
Does success in your jewellery business feel like a pipedream? Running a profitable business takes hard work, but it’s simpler than you might think! In this episode, I speak with Anna Campbell, Community Manager at Jewellers Academy and a successful jeweller, teacher and psychology lecturer, as we walk through the five essential ingredients to a thriving jewellery business.
EPISODE RECAP
Membership for Jewellers Academy is open! (1:11)
1. Product — Why you need to keep your making skills fresh (3:51)
2. Connection — Marketing your work and building connections with customers (3:51)
What to do if “business skills” don’t come naturally to you (10:36)
Small business owners are content creators (13:04)
3. Community — How to find a business community when working on your own (14:41)
4. Strategy - How to create focus in your business (19:15)
Don’t leave your success to chance (22:17)
Why you need a business plan (25:33)
5. Profit — Pricing and charging for your jewellery items (27:33)
How to find confidence in pricing your items (29:45)
About Anna C Campbell
Anna is a Mindset and Business Coach working with women solopreneurs who are brilliant employees but stall out when working for themselves.
www.annaccampbell.com
@annaccampbell on Instagram
RESOURCES
Instagram Reels for Jewellers Challenge
Anna’s website Jewellery School Scotland
Anna’s Instagram @annaccampbell