16 weeks until Christmas: Your Sales Success Guide (podcast episode)

There are just 16 weeks until Christmas which is traditionally a busy time for jewellers. In this week's episode of the Jewellers Academy podcast, Jess and Anna Campbell discuss how to effectively prepare your jewellery business for the Christmas season, breaking down the actions by month sharing what to do and what not to do to have the best and most profitable Christmas yet.

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Stone Setting Courses for beginner, intermediate and advanced jewellers

Would you like to learn how to incorporate gemstones into your jewellery designs? We have a great selection on online jewellery making courses which focus on different stone setting styles and techniques from bezel settings to collet settings. Covering all levels of skill from beginner to intermediate and advanced. Find out which one might be perfect for you.

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50% off Money Mindset for Jewellers Online Course this month

Is the way you think about money holding you back? Does it affect the price you put on your jewellery? Or whether you feel able to invest in your business?

If it does, I get it. Money mindset is a stumbling block for many of us and we need to be kind to ourselves about it.

If this is something you are ready and determined to work on, check out the Money Mindset for Jewellers online course. And now’s the perfect time as it’s 50% off this month.

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Learn the Art of Wax Carving to Create Silver & Gold Jewellery with Elin Horgan (podcast episode)

Jess and Elin Horgan delve into the art of wax carving, a technique used in jewellery making to create detailed designs that are later cast into metals like silver or gold.

The episode also highlights Elin's updated courses on wax carving, which include a Level 1 workshop covering basic ring and pendant making, and a Level 2 course focused on stone setting in wax.

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Using SEO to boost your website with Elin Horgan and Victoria Thomas (podcast episode)

In this week's episode, host Elin Horgan talks to Victoria Thomas, a freelance digital marketing specialist. Victoria, who focuses on SEO and Google Ads, discusses the importance of Search Engine Optimisation (SEO) for small businesses. She explains that SEO is about enhancing a website's visibility on search engines like Google, which helps drive more traffic, improve user experience, and ultimately boost sales. Victoria also outlines seven key reasons why SEO is crucial, including understanding customer needs, building a stronger brand, and providing long-term success.

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Why we fear change and how to handle it with Anna Campbell and Kirsty Maynor (podcast episode)

This week on the podcast, host Anna Campbell is talking with Kirsty Maynor all about change. Kirsty Maynor is the Founder and CEO of The Firefly Group. She is a certified coach and leadership expert with decades of experience and the best-selling author of "Untangled, a practical and inspirational guide to change we choose and change we don't'

In this conversation, Anna and Kirsty talk all about change, including why we may feel threatened by change, even positive change. They also talk about the change skills to develop to help you navigate your life.

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how to have a 20k Christmas in your jewellery business in 2024 - free online course

Jewellers can make 60% (or more) of their annual income over the Christmas season so getting it right is important.

If you’re already feeling overwhelmed and maybe a bit panicky about all the things you need to do, trust me, I understand. I’ve been there too.

But what if I told you I have a step by step guide of what to do month by month from now to really nail your Christmas 2024? And what if I told you this online course is absolutely FREE?

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